Project Description
Year 1: The Outdoor Retailer Innovation Awards trophy by Kiitellä makes the cover of The Daily Day 3 at OR Winter Market 2018… and Kiitellä is pretty thrilled. Twelve companies were chosen from thirty-two finalists, and received custom trophies for their innovative products. About the trophy design: The Outdoor Retailer Innovation Awards new elegant and minimal logo — shapes representing an arrow and north star (think COMPASS) — bursts into 3D via thick stainless steel and polished brass. The four award criteria — spark, desire, function, impact — are cut through the trophy base, ie the compass dial. Company names with their winning products are hand-stamped on the front. Lower photos: Primaloft accepting their trophy for Product of the Year. Brian and Mike from United By Blue. See the article in The Daily Day 3, (ISSUU pp.16-17)
Year 2: SPARK. DESIRE. FUNCTION. IMPACT. Fifteen companies were chosen from twice as many finalists for their leading edge products. Good design is about solutions, even before the questions are clear to the end-user. Today’s product solutions incorporate sustainability, clean water, good for the earth, minimal impact and more forward-thinking innovations.
For Kiitellä, creating awards for an event merging my passion for the outdoors, industrial design (the grad degree!) and earth conscious focused innovation, is inspiring and energizing.
Making the trophy: The Outdoor Retailer Innovation Awards elegant and minimal logo, shapes representing an arrow and north star (think compass), bursts into 3D via thick stainless steel and polished brass. The four award criteria — spark, desire, function, impact — are cut through the trophy base, ie the compass dial. Company names with their winning products are hand-stamped and riveted to the base. As with all Kiitellä projects, head, hand and heart work together, and no two are exactly the same.
Event/winner photo credit: Outdoor Retailer